User Experience Training & Development
Facing strong demand for UX skills with limited budget for hiring, built a global UX training, certification, and coaching program that tripled the UX resource pool, outperforming. vendor-based ROI by 142%. Additionally delivered $130K in cost avoidance by strengthening Agile, DevOps, and Design Thinking adoption across a 5K+ person organization.
Testimonial
“Brooke is the catalyst for training classes, group communities, and UX standards and guidelines. She has been the ‘glue’ of our team for a while now!”
— UX colleague
Overview: Scaling Enterprise User Experience Talent
Management recognized the increasing demand for UX skills but faced budget limitations. I led the initiative to create a continuous development program with online resources, Communities of Practice (CoPs), targeted coaching, training sessions, and certification opportunities.
Centralized Online Presence: UX content, services, collaboration tools, and training materials.
Online Source for UX Training and Development Content
UX Communities of Practice: Monthly sessions with 100+ attendees globally, supplemented by site-specific support networks.
“Collective” and “Distributed” Communities of Practice
Targeted Coaching & Certification: Six domain areas, utilizing consistent evaluation criteria and publicly awarded badges for certification achievement.
Certification Badges to Publicly Demonstrate Skill Achievement
Process
Plan: Developed a structured, modularized framework for just-in-time learning and practical skill application. Targeted skill-adjacent job roles (e.g., analysts, front-end developers, training experts, etc.) for initiatives. Leveraged UX colleagues for coaching and leadership opportunities.
Do: Program managed various initiatives including CoPs, online content development, coaching sessions, training resources, and certification evaluations.
Check: Continuously monitored usage, relevance, and effectiveness through metrics and feedback. Applied adjustments based on data-driven insights.
Act and Adjust: Implemented flexible certification models, integrated web analytics, and delegated CoP leadership for scalability.
Integrated and Just-In-Time Framework
Training Content Resources.
“I worked with Brooke on many User Experience (UX) projects at Intel Corporation over the past 8 years. She is always been eager to help, and her positive attitude and high energy are welcome additions to any project. Her breath of UX domain knowledge and User-Centered design methodologies have made a valuable partner on critical, high-visibility projects. She is an expert coach and UX educator with 100’s of hours logged in the classroom developing others with a passion for UX. She is always up-leveling her UX skills and pursuing opportunities to expand her transferable skills.”
Results: Growing UX Professional Network, with DevOps and Agile Adoption.
130+ Certifications Granted: Strengthened UX culture, tripling the available practitioners in 18 months, while outperforming vendor-based ROI by 142%.
500+ Online Community Members: A centralized hub for UX information sharing.
130K+ Cost Savings: Achieved through integrated Agile and DevOps training across a 5K+ person organization.
Consistent Metrics & Feedback: Used to continuously iterate and improve the program.
Assets to accelerate new UX hire onboarding: provided reusable UX toolkits and best practices.
Testimonials
“Brooke has been instrumental in this process. She is a true connector and an open book willing to share and provide constructive feedback. Thanks for this wonderful learning opportunity.”